The researcher and coordinator of the Soil O-Live project, Antonio Manzaneda, is one of the protagonists of the initiative ‘Aove & Science’ launched by the University of Jaén and Picualia through which a limited edition of 30,000 bottles of its First Harvest Day Oil has been marketed with information about some of the most outstanding researchers of the educational institution with the aim of disseminating the knowledge generated at the UJA among the citizens.
This initiative, included in the XV Plan of Scientific Dissemination and Innovation of the UJA of the Vice-rectorate of Communication and Territorial Development, will contribute to project the potential of researchers and show society the results of high impact studies carried out by the University of Jaén, which makes the bottle of oil a powerful tool for scientific dissemination, while taking advantage of the marketing of this product nationally and globally.
In this sense, each of the 30,000 bottles of this limited edition of Aceite Primer Día de Cosecha carries a label with two elements: the first element is the face of a researcher; the second element is a QR code, which allows you to consult the curriculum and the most important research carried out by each one.
